Agile Marketing with SAFe

Agile Marketing with SAFe® Certification Training Course

Why obtain Scaled Agile Framework (SAFe)® Certification?

SAFe® is used by more than 1,000,000 practitioners in 20,000 organizations Globally.

Course: Agile Marketing with SAFe® Training Course
Exam: SAFe® for Government Exam

SAFe® is the #1 framework
for scaling Agile for the enterprise.

Employers Gain & Maintain Competitive Advantage with SAFe®

Agile Marketing with SAFe®
Training Course Description


The Agile Marketing with SAFe course teaches teams how to apply Lean, Agile, and SAFe practices and principles. The course uses a combination of hands-on activities, introspection, and guided exercises to help teams build collective muscle-memory and alignment. The course culminates with an activity that allows attendees to apply SAFe in their own real-world environments.

 

Agile Marketing with SAFe® Training

What are the learning goals for the Agile Marketing with SAFe® training course?

Explain how marketing teams benefit from adopting Agile and SAFe

Describe how to create an Agile marketing team

Organize a marketing team around value

Use techniques for integrating marketing into an Agile Release Train

Adopt a hypothesis-driven approach in marketing

Break down initiatives into smaller, testable parts

What topics are covered in the Agile Marketing with SAFe® training course?

Be Agile

  • Module 1: Agile Marketing for Business Agility
  • Module 2: Building Agile Marketing Teams

  • Join the Value Stream

  • Module 3: Supporting Operations
  • Module 4: Supporting Development

  • Specialize the Principles and Practices

  • Module 5: Applying Validated Learning
  • Module 6: Learning Incrementally

  • Activity Attendees will choose from one of three activities in which to apply their learning after class:

  • Applying a hypothesis-driven approach to their work
  • Creating a plan on how to organize cross-functionally
  • Implementing at least two Agile practices into their work

  • Interactive Format One-third presentation and two-thirds activities and read-outs.

    What will you receive in the Agile Marketing with SAFe® training course?

    A certificate of completion will be issue.

    How can I coordinate Agile at scale in a government and multi-vendor environment?

    What are the prerequisites for the Agile Marketing with SAFe® training course?

    There are no prerequisites.

    This is a great introductory course.

    Agile Marketing with SAFe® Testimonials

    • De-Yi Yang, Merck

    "I highly recommend BTII and their instructors. As a scientist I took this program to increase my career options. It was challenging but the instructors were knowledgeable, very experienced and very patient with all of the students. Sharon, the school Director gives each student the attention and support to ensure that we succeed in passing these difficult exams. They held senior level position at Fortune 100 companies doing Project Management teams. They bring this work experience to the classroom and take complex concepts and explain it to students with diverse professional backgrounds. They are there late evenings and weekends to support us. Not only did we pass, we passed with very high grades. With their help I passed the: PMI-PMP®, PMI-ACP®, Scaled Agile Framework Agilist, SAFE® Advanced Scrum Master, and SAFe® Product Manager/ Product Owner exams. I know that I could not have done this without their support. I am participating in their Job Search program. They have helped me write a great resume and LinkedIn profile and prepare for interviews. The companies come to BTII to interview the students. At BTII I have interviewed with many companies including: BASF, KPMG and Pearson VUE. I currently have a job offer. I am so happy that I chose BTII. I now have top certifications, a great resume, improved interviewing skills, and great new friends including the instructors who support us even after the program is over. The alumni often come back to visit or recruit and I understand why. They have created a supportive environment that feels like an extended family which you cannot find in a large institution or university."

    • Erick Rosa, Verisk

    Attending BTII Institute completely changed the trajectory of my career and set me on a path that I never imagined. In the three years since completing my BTII program, I tripled my salary and became a leader in “Scaled Agile”, a field that I had never heard of but is rapidly growing. I highly recommend BTII Institute for the following reasons: 1) highly experienced excellent instructors, 2) training and certifications that will catapult your career and 3) the most caring instructors who will be there for you long after your program has ended! Sharon Bussey, the Director and my PMP instructor, has a wealth of technical, management and soft skills from her experiences as a consultant and executive at very large corporations. After obtaining my first Project Management job with her help I took the initiative to stay closely connected and receive invaluable coaching that she freely gives to any student who wants it. She helped me create a Career Management Plan and advised me to obtain Scaled Agile (SAFe®) Portfolio, Program and Project Management certifications because the job market was going to “explode”. Although I didn’t see a lot of jobs at the time, she was right! I took the Scaled Agile (SAFe) courses with the instructor Randy Shumpert at BTII. He is an early adopter of SAFe® and the most knowledgeable SAFe® practitioner that I have met in the years I have been practicing. I am now at the forefront of a very fast growing profession that I love. At BTII I had two amazing and highly experienced instructors. Sharon has spent endless hours with me and others for years after we have completed the program to ensure that we continue to excel. Each day I am solicited by recruiters for employment opportunities. I could not be happier with my decision to go to BTII and the amazing career that I have.

    • Leonard Brown, PMP, United Health Group

    “I highly recommend the Project Management Professional (PMP) Program. Due to the excellent instruction, course material and study aids, I passed the PMP Certification exam on the last day of the program, on my first try, and secured an excellent job that I love. All of the instructors including Sharon were outstanding and highly accomplished. They brought their experiences as former Corporate Executives of Fortune 100 companies to the classroom. Although Sharon is the owner of the school she is always accessible and happy to help while you are in the program and well after you complete the program. Sharon is the most dedicated, compassionate, understanding and motivating educator I have ever had the opportunity to study under.”

    • Arnold Stovell, PMP, Marketing Consultant

    “Thanks to Sharon’s instruction at BTII Institute, I and all my classmates passed our PMP certification exam on the first try. Sharon and her staff made every effort to ensure that each student excelled even though we had different backgrounds from a variety of professions. The course enabled me to uniquely position my technical experiences from advertising and marketing, and highlight the communication and negotiation skills that make me a formidable project manager. Not since my days at Cornell have I felt so confident in my abilities and empowered by classroom lessons. If you wish to pass your PMP exam on the first try, I highly recommend seeking Sharon Bussey as your instructor. At the BTII Institute, she will help you examine your goals and abilities, refine your soft skills for their greatest effectiveness, and position your unique experiences for project management success in the workplace.”

    • Pam Kunz, NJ Office of Information Technology

    I strongly recommend Sharon Bussey and the Project Management Professional Program at the BTII Institute to anyone who wants to obtain their certification as a PMP. I passed the PMP exam on my first try, thanks to the excellent preparation given to me by Sharon. In her presentations, Sharon skillfully combined lectures and true-life examples based on her career in a Fortune 100 firm. She is an effective, caring, personable teacher who ensured that I absorbed the principles of project management. I am very pleased to provide this recommendation for Sharon and for BTII.

     

    • Zina Motley, PMP, Konica Minolta

    “What a great project management program! From the first time I met Sharon she put my mind at ease and answered any and all questions I had about the program and study aids. The program did take discipline on my part but Sharon was with me every step of the way. I learned quickly that she really cares not only that you grasp the materials but that you have fun along the ride. I am confident that this program and the way it was structured enabled me to pass the test on the first try! Sharon has an incredible corporate/educational background and this coupled with her ability to give the class true to life project management scenarios proved to be beneficial. By the way, what are you waiting for? Sign up...Sign up... there may be things in life you may regret but this will not be one of them.”

    • Louis Forte, PMP, Toys R Us

    “In preparation for my Project Management Professional (PMP) certification, I took BTII Institute’s Project Management preparation course. No question it was a key factor in passing the exam on my first attempt. Sharon Bussey is the Managing Director and lead instructor of the institute. She blends PMI fundamentals with her extensive Portfolio, Program, and Project Management experience into the curriculum. I highly recommend Sharon and the BTII Institute for any certification courses offered.”

    • Courtney Francis, PMP, Jaguar Land Rover

    “I recommend Sharon Bussey and BTI Institute to any individual who wants to take the PMI certification. The course really prepares you for the exam and the study materials are great for the course and every day project management processes.”

    • Bill Hamman, PMP, Fiserv

    “Sharon has put together a number of outstanding training programs at the BTII Institute. I participated in Project Management training and as a result felt fully prepared to take the PMP certification exam which I passed on my first attempt. The course curriculum is excellent. In addition to learning the basics of the PMBOK, Sharon incorporates her background expertise and also invites class participation and discussion from all the students which enhances the overall learning experience. I would highly recommend Sharon's work at BTII.”

    • Melody Jones Larkins, PMP, Horizon Blue Cross Blue Shield

    “Once I decided to pursue certification in project management, I looked at several project management training/instructional programs. After meeting with Sharon Bussey, I selected BTII Institute. It proved to be an excellent decision. Sharon brought a wealth of valuable professional and project management experience to the classroom. Her vast knowledge base and first hand project management experience enabled myself and classmates to get a better understanding and grasp of the information. Sharon covered all facets/areas of project management in great detail and took the time to answer/clarify any and all questions. Taking it a step further, she always made herself available before, between and after classroom hours to address our individual questions and concerns. With the knowledge gained in the classroom, and Sharon’s additional guidance on study techniques and study aides, I passed the PMP certification test on the first try. I highly recommend Sharon Bussey and BTII Institute to anyone looking for first class training in Project Management.”

    • Teresa Carpenter Muler, PMP, Healthways

    I was a student of Sharon at BTII. Sharon was/is a knowledgeable and engaging instructor. We were all challenged to get 90% or better on the 3 sections of her PMP Bootcamp. If we met this challenge BTII would incur the cost of the PMP certification test. It was her position that if we could get 90% or above on her test we stood an excellent chance of passing the PMP certification test. Even though I might have doubted her methods, I can tell you that it does and did work. I got the 90s on the three sections and I passed the PMP certification. If you are looking for an institution to prepare yourself for PMP I would highly recommend BTII. I am comfortable saying that if you enroll in any of the classes offered by BTII and adhere to their suggestions you have an excellent chance of passing whatever certification that you are trying to secure.

    • Viola Williams, Aetna

    Sharon was very helpful and available for me at any point during the period I was preparing for the exam. I was able to pass the exam and grateful for her out of the box suggestions for studying.

    • Swetketu Patel, PMP, Hilman Inc

    “I did my training at BTII Institute for PMP certification. Sharon was not my instructor but what I have found about her that she is very knowledgeable person for project management. She was sharp enough to solve the queries that we presented to her. She is a nice person to approach for any help. She does run the training program very well and due to their great program I was able to pass my PMP exam in First attempt right after 15 days from the completion of the program. Thanks a lot to Sharon and her team. Best of luck Sharon in your future goals.”

    • Mandar Shah, PhD, PMP, ProMed Group Ltd

    "Ms. Sharon Bussey is very knowledgeable about PM and its ancillary aspects. She is an excellent teacher and really cares for her students. She takes time to listen to everyone and tries to address their needs individually. Anyone planning to take PM class, I would highly recommend Sharon and BTII Institute. Due to Sharon's excellent teachings, I passed my PMP exam on the first try."

    • Alvin Williams, PMP, Government Agency

    “Sharon has developed many PMPs at this point at BTII. Her school is one of the best ways to become prepared for the PMI PMP Certification exam. After taking Sharon's class, I passed the certification exam on the first attempt.”

    • Jeanmarie Tenuto, Data to Digital Strategies

    I chose BTII to study for the PMP Exam because of the personal service and the opportunity to meet with key personnel at organizations like: Accenture, KPMG, Merck, TD Bank, etc. These are excellent opportunities to expand career horizons. I recommend Sharon Bussey and her education institute.

    • Lena Taylor, Atlanta College

    The superlatives do not exist to exclaim how great this program is. Not only were the instructors of high quality but they took the time to ensure that you fully understood the material as their motto is: “if you succeed, they succeed”. In addition, they considered your success as an investment as they paid for your exam once they ascertained that you were ready to sit for it. I definitely attribute my current position due to the resume writing and interviewing workshop that they offered. In closing, BTII is a great investment for anyone who is looking to improve their current employment status or improve their outcomes at work.

    • Salah Ahmad, AWAM Publishing

    What a great project management program! ,I recommend Sharon Bussey and BTII Institute to any individual who wants to take the PMI certification. The course really prepares you for the exam and the study materials are great for the course and every day project management processes.

     

    • John Chasse, Aflac

    You hear stories about how daunting going your PMP certification can be, and when you first review the material involved with doing so, it's easy to believe the feelings of being overwhelmed are justified. Sharon has the ability to help her students process the material, and to do so in a very supportive manner. I highly recommend Sharon and BTII to anyone seriously interested in pursuing and obtaining PMP certification.